Our Story & Mission

In the fall of 2019, I met Nathan while delivering pizzas for Cosmos in Boulder, CO. We clicked right away over our shared love for snowboarding.

As we got to know each other, we found another common passion: Fortnite. One night, in the middle of an epic game, I blurted out, “Man, I’m proudly addicted to this!” I was having this feeling of being completely in the zone, loving every second of what you’re doing. Proudly Addicted was born from that moment, evolving into something bigger than a feeling.

Proudly Addicted is a registered trademark of Luckey Donkey, LTD, a proud Colorado business, which was the original name our first business venture.

It’s more than just a brand—it’s a mindset.

When we started Luckey Donkey, our mission was “Live to Give.” Whether it’s love, hope, time, support, or money, giving matters. We donate a portion of every sale to nonprofits focused on climate initiatives and addiction recovery—causes that align with our values and moral compass.

Sincerely,

Jeremy & Nathan

Longmont, CO